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How COVID-19 Exposed Small Businesses

Stay-at-home orders have kept consumers away from physical store locations and limited them to digital devices. According to forbes.com, internet usage has increased by 70% since the coronavirus outbreak, presenting a massive opportunity. What does this mean for small businesses?


With operations being forced to shift drastically, small businesses that continue to operate have made major changes in their day to day. Restaurants, breweries, clothing lines, and landscaping companies have switched their focus to their digital presence. From ordering online to gaining new customers through different digital touchpoints, a whole new realm of marketing has been and still is being introduced to many small businesses. Were you ready for this shift? 


COVID-19 has exposed small businesses that have not invested in their digital real estate. Now is the time to get up to speed. Whether your small business has been deemed “essential” or not, it is vital to take this time to focus on building your digital presence. Digital marketing and marketing technology allow business owners to reach their exact target consumer, at the perfect time, in the most convenient way possible. What better time to do this than with such a drastic influx of internet users? Don’t be the business that misses out on this opportunity. Be the business that wins.  Physical real estate is considered an asset and for good reason. Every digital touchpoint your business owns is an asset, and has more value than you think!


Covid-19 has exposed small businesses that have not invested in their digital real estate. Now is the time to get up to speed. Whether your small business has been deemed “essential” or not, it is vital to take this time to focus on building your digital presence. Digital marketing and marketing technology allows business owners to reach their exact target consumer, at the perfect time, in the most convenient way possible. What better time to do this than with such a drastic influx of internet users? Don’t be the business that misses out on this opportunity. Be the business that wins.  


https://www.forbes.com/sites/markbeech/2020/03/25/covid-19-pushes-up-internet-use-70-streaming-more-than-12-first-figures-reveal/#2e2491703104





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